Now is the time to order your ad in The Reggae Festival Guide 2001 The world’s largest Reggae magazine! 85,000 free copies will hit the streets mid-May. Over 120 pages jam-packed with hundreds of festivals and the finest editorial and feature stories by Reggae’s top aficionados. Interested in advertising? Simply give us a call and we will take care of the rest. Do it today and save money! CONTACT US 775-337-8344 (our new phone #) 775/337-6499 (our new fax #) kaati@reggaefestivalguide.com AD SIZES AND PRICES Festival Section Ad Dimensions & Rates: (Note: festival promoters only. Ad sizes/prices are different in festival section) Ad Size Width x Height Cost Full Page 7 1/8” x 91/4” $850 1/2 Pg. Horizontal 7 1/8” x 4 3/16” $525 General Display Ad Dimensions & Rates: Ad size Width x Height Cost Full Page 7 1/8” x 9 5/8” $950 Page 3 or 5 “ “ $1100 1/2 Page Horizontal 7 1/8” x 4 11/16” $625 1/2 Page Vertical 3 1/2” x 9 5/8” $625 1/4 Page 3 1/2” x 4 11/16” $410 1/8 Page 3 1/2” x 2 1/4” $260 COLOR Spot Color $125 per color 4-Color Process $300 Add 20% for bleeds or special position Note: Prices are based on camera ready ads. Any additions, alterations, computer work (including emailed ads), or other production work required to enable ad to conform to the mechanical requirements on this rate card will be subject to additional billing. DISCOUNTS* 5% Discount given to Reggae Ambassadors Worldwide members when payment accompanies the ad. 15% Discount to Early Bird Payors when payment is received by February 28. * no discounts allowed on cover ads DEADLINE Order your ad TODAY! Camera Ready ads are due by April 10. OR we will make your ad for you @ $45 per hour - materials are due April 1 SPECIFICATIONS Newsprint = 85 Lines per inch (linescreen) Covers (glossy) = 133 lpi Camera ready means the ad is a laser print out or better a velox, and is to our exact dimensions. Sorry, NO ink jet printouts accepted. Do not send ads on disk or electronically...they are subect to production charges! Color ads must submit negative films (right reading, emulsion side down). ALWAYS send duplicates of your artwork...KEEP YOUR ORIGINALS. We assume no responsibility for lost photos, disks, etc. A signed insertion order is required before any ad is accepted!! We will fax you a contract confirming your verbal order and you simply sign it and fax back. We will then hold space for you in the magazine. Don’t be left out of this 2001 Edition! Include your Event, Service, or New Release! Promote Yourself! Promote your business. Reach leaders in the industry: promoters, records labels, shop owners, radio deejays, print media, etc. as well as all the fans and festival tickert buyers with one ad! Ask for your favorite sales representative or we will assign you one who will take care of all of your advertising needs: Kaati, Wanda, Robbin, Antonia, Amy, Hope, Ed, Sara, RasSean, Basia or Ras Bobby. RADIO DEEJAY PAGE List your station call letters and contact information as well as days and hours of your reggae show for only $30. Call for info. WEBSITE ADVERTISING Banner ads as low as $60, enhanced listings as low as $10. This is niche marketing and we get thousands of hits on www.reggaefestivalguide.com. Order and ad in the magazine and on the website and receive an additional discount. OUR INFORMATION Reggae Business Association P.O. Box 50635 Reno, NV 89513 775-337-8344 phone 775-337-6499 fax EDITORIAL Got an idea for an article or a photo that would be just perfect for the cover? Contact editor Wendy Russell at ReggaeRuss@aol.com